{"id":350,"date":"2015-11-03T12:36:48","date_gmt":"2015-11-03T12:36:48","guid":{"rendered":"https:\/\/career.adobeawards.com\/?p=350"},"modified":"2015-11-11T16:42:05","modified_gmt":"2015-11-11T16:42:05","slug":"350","status":"publish","type":"post","link":"https:\/\/career.adobeawards.com\/?p=350","title":{"rendered":"ADAA Alumni – Willy Wong is one of today\u2019s outstanding talents."},"content":{"rendered":"

\"Willy<\/a><\/em><\/p>\n

\u2018there is only one new york city. there is no one new york city.\u2019<\/p>\n

Willy Wong is one of today\u2019s outstanding talents.<\/p>\n

Completing his MFA at the Yale University in 2005 and his AB at Dartmouth College in 1999, he successfully started his career in designing brands. <\/a>With his innovative idea Wong won the 2003 Adobe Design Achievement Awards focusing on Experimental Design<\/strong>.<\/p>\n

His ADAA submission, The Weather Resort<\/strong>, imagined a visual identity for a conceptual hotel chain. The project used still, moving, and interactive components to create a particular kind of mood without creating an actual architectural site. Willy Wong describes the idea behind his project as \u201cengineering an experience around the weather.<\/a><\/p>\n

<\/p>\n

\"NYC<\/a><\/p>\n

After his achievement at the ADAAs, Wong\u2019s life took an impressive turn. He completed an MFA at the Yale University School of Art in 2005, and in 2006, he started as the Chief Creative Officer at NYC & Co., working for a city that is a global center of innovation and creativity.<\/p>\n

He specializes in the organization, advertisement and design of New York City\u2019s official marketing and tourism initiatives, campaigns, services, products, events and programs. Using efficient strategies, creative ideas and the positive image of NYC, his team creates a cohesive global branding, promotes travel and tourism in boroughs beyond Manhattan, improves the quality of life for visitors and locals in the city, and helps the city prepare for challenges such as sustainability that it will face in the future. Willy Wong\u2019s office puts out a dizzying 200 projects per year.<\/p>\n

Willy Wong takes care of the following districts of New York City, including:<\/p>\n